Fragile Masculinity: Are You Man Enough To Read This?

People are taking on the attributes associated with masculinity to a new level as they target absurd products to raise awareness.


A man doesn’t feel pain or they drink beer all the day or they love to destroy stuff, etc. There is a new stereotype among people that men are not supposed to be soft or cry and stuff like, and companies know about this, and that’s how they began cashing this opportunity be introducing products that according to them are only for men. In turn, people began using hashtags like #FRAGILEMASCULINITY (Fragile Masculinity) and #Masculinitysofragile (Masculinity So Fragile) to highlight how weird these items are and how absurd these traditional perceptions of masculinity have evolved.

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